ppc.zone April 2025
Full Funnel Paid Ads
ppc.zone is zooming out to analyze the full customer experience.
Join John Greenhow, Marjorie Vizethann, Duane Brown and host Jyll Saskin Gales to learn about the lead generation equation, full funnel strategy, and how not to light your ecommerce budget on fire. We'll be taking your questions at a live panel following the presentations.
ppc.zone April 2025 will be live on YouTube and LinkedIn on Wednesday, Apr 16 at 12pm PST / 3pm EST.
John Greenhow is the founder of Clickt.ca. During seven years as a Marketing Director, John learned that real success starts with understanding a business’s financial performance, not just what’s happening inside the ad account.
John helps businesses break through revenue stalls and profit plateaus with Google Ads strategies that deeply connect ad performance to overall business health. By bridging the gap between Google Ads, sales data, and conversion tracking, he ensures every click is tied to real revenue.
Marjorie Vizethann has spent 20 years in paid search, helping brands use Google Ads to drive real, measurable growth. She has worked with Fortune 500 companies at top agencies and led strategy for brands looking to scale profitably.
Now, as CEO and Co-Founder of Alpine Analytix, she helps health, wellness, and fitness brands turn Google Ads into their most profitable paid acquisition channel. She built Alpine after seeing too many businesses waste budget on one-size-fits-all strategies that don’t deliver.
Her approach is built on deep specialization, smart data-driven decisions, and a constant drive for better performance. With thousands of hours spent optimizing campaigns, she knows what works, what doesn’t, and how to make every ad dollar count.
Duane Brown
Google Ads Audit for Ecom: You're Lighting Money On Fire and You Don't Even Know It
Duane has been called an international man of mystery and digital nomad by friends. He has lived in 6 cities across 3 continents and visited 60 countries around the world.
Over the years Duane has had the opportunity to work with brands including LARQ, Birdies, Pela Case, The Lost Co and Tiger Companies. Him and his team help ecom, DTC and retail brands grow through strategy, PPC marketing, and data.